This observation of the solitude of reading colliding with a sense of community through led book spaces = spot on!
I think there's also something to be said for the tension between a) the longevity and depth of books AND b) the way they're being used to market more fleeting goods/services. I'm biased, but I think that slow/sustainable (fashion) brands would do well to integrate a book club club into their brand strategies (a la Reformation)
Thank you for the shoutout! Love that you mention the curation angle - so key to becoming an arbiter of taste and achieving that “literary clout”.
I have an idea of a category that was not mentioned. Where are you located? Would love to connect!
This observation of the solitude of reading colliding with a sense of community through led book spaces = spot on!
I think there's also something to be said for the tension between a) the longevity and depth of books AND b) the way they're being used to market more fleeting goods/services. I'm biased, but I think that slow/sustainable (fashion) brands would do well to integrate a book club club into their brand strategies (a la Reformation)
I could see this doing really well for B2B brands. Clever, clever!
This was so good. You connected dots I don't think my brain was willing to connect. I really enjoyed this.
love love love this